Business for Engineers Prof. S. Vaidhyasubramaniam
Objectives: Business Analysis for Engineers provides an opportunity for engineering students to understand the language of business both in financial and strategic dimensions. At the end of the course, a student will be able to gain knowledge on basic concepts of accounting & costing, introductory economics, various corporate strategy tools and organizational behavior.The topics that are to be covered are:
Introduction to Accounting
Accounting Principles – Concept of Dual entry
Special accounting concepts – Depreciation, Revenue Recognition, Cost of Goods sold, Inventory, etc.
Preparation of financial statements – Balance Sheet, Income Statement, Cash Flow
Analysis of Financial Statements and Introduction to costing
Introduction to economics – Supply/Demand, Types of Markets, Interest Rates, Inflation, GDP, National Budget, etc.
Fundamentals of Management
Introduction to Strategy
Industry Analysis using Porter's 5-forces
Other strategic models – BCG Matrix, McKinsey's 7S, Porter's Diamanond, Value Chain Anlaysis, etc
Sl. No
Topics
Periods
Module
1.
Introduction to Economy
Macro and Microeconomics fundamentals
Demand & Supply
Pricing
Types of Markets
Macro/Micro economic indicators
Indian Budget - Overview
7
Module 1
2.
Introduction to Costing
Introduction to financial statements
Fundamental Accounting concepts – Dual entry concept and other accounting entries
Preparation of financial statements – B/S, I/S and Cash Flow
Analysis of financial statements
Types of costs – Economies of scale – Variances – Need for cost competitiveness – case studies for discussions.
